If You Don't Show Up In Google, Do You Exist?
Someone may be googling you right now. You already have an online identity, whether you like it or not, and your online identity is your first impression to those who matter.
Here are a few stats:
- On average, every other person that you meet while networking will search for more information about you online.
- A 2009 Microsoft study shows us that 79 percent of United States hiring managers and job recruiters surveyed reviewed online information about job applicants.
- In the same study, 70 percent of United States hiring managers say they have rejected candidates based on what they found.
- 100% of professionals have an online identity to protect.
"Promoting yourself online is the best, easiest, fastest way to build your personal brand."
Boris Mann, Web 2.0 and Personal Brand Development